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n8n Overview and 100 Use Cases
n8n Overview and 100 Use Cases
n8n is an open-source workflow automation tool similar to Zapier or Make, but self-hosted and highly flexible.
- Nodes → building blocks that perform tasks (e.g., read Excel, send email).
- Triggers → nodes that start workflows (webhooks, schedules, email received).
- Workflows → a series of nodes automating processes.
- Credentials → stored securely to connect services.
- Expressions → dynamic variables to pass/manipulate data between nodes.
- Error Handling → workflows can branch if a node fails.

Table of Contents

Major Integrations – n8n Overview and 100 Use Cases
- Microsoft: Excel, Outlook, PowerPoint (via Office 365 APIs), PowerBI.
- Google: Gmail, Drive, Sheets, BigQuery.
- AI: ChatGPT (OpenAI API), Hugging Face, Stability AI, Replicate.
- Social Media/Marketing: Twitter/X, LinkedIn, Instagram, Facebook, Discord.
- Databases: PostgreSQL, MySQL, MongoDB, Airtable, Notion.
- Misc APIs: Weather (free), Stripe, Slack, Trello.
- Mattermost → Alternative to Slack, fully self-hosted.
- n8n’s HTTP Request Node → Connect to any API not natively supported. Hugely powerful once you learn it.
- RSS Feeds → Still useful for tracking competitors, job boards, research papers.
- IFTTT/Zapier bridge → Connect n8n to other automation tools you may already use.
- Calendly → Automate scheduling (new meeting → create Zoom link → send to CRM).
- Typeform → Beautiful forms → auto-store results in Google Sheets.
- Harvest / Toggl Track → Automate time tracking → invoice generation.
- Telegram / WhatsApp (via Twilio or API) → Send automated reminders or reports.
- DocuSign / PandaDoc → Contract signed → auto-send to cloud storage + notify sales.
- Text Analysis APIs (like MonkeyLearn, AYLIEN) → Auto-tagging and classification of customer feedback.
- WolframAlpha API → Calculations, stats, science queries integrated into workflows.
- Email Verification APIs (ZeroBounce, NeverBounce) → Clean email lists automatically before marketing.
- Knowledge bases → Confluence, Notion, Obsidian (via community APIs).
Marketing & Social Media Use Cases – n8n Overview and 100 Use Cases
Basic
- Auto-post blog updates to Twitter/X
- Trigger: RSS feed from WordPress.
- Flow: RSS → Text Formatter → Twitter Node.
- Cost: RSS (free), Twitter API has free tier limited to 1,500 tweets/month API info.
- Daily inspirational posts on LinkedIn
- Trigger: Cron job (every morning at 9am).
- Flow: Google Sheet with quotes → LinkedIn Node.
- Cost: Google Sheets (free), LinkedIn API (requires approved developer app, free but limited).
- Instagram scheduled posting
- Trigger: Cron job.
- Flow: Dropbox image folder → Instagram Graph API.
- Cost: Dropbox free tier (2GB), Instagram API is free but requires a Business account Meta Docs.
Mid-Level
- Multi-channel content distribution
- Trigger: New blog post in WordPress.
- Flow: WordPress → LinkedIn + Twitter + Facebook + Discord.
- Cost: WordPress REST API (free), social APIs free but rate-limited.
- Lead capture → Email sequence
- Trigger: Form submission on website.
- Flow: Webhook → Google Sheets → Gmail follow-up email.
- Cost: Gmail API free for up to 500/day for G Suite users Pricing.
- UTM-tagged campaign tracking
- Trigger: Cron job weekly.
- Flow: Google Analytics → Excel → Send PDF report via Outlook.
- Cost: Google Analytics API (free), Excel API requires Microsoft 365 subscription (~$6–$12/month).
Advanced
- AI-powered content generator
- Trigger: New topic added in Google Sheet.
- Flow: Google Sheets → OpenAI (generate draft post) → Buffer (schedule to multiple platforms).
- Cost: OpenAI GPT-4o-mini: ~$0.006 per 1k tokens Pricing.
- Social listening & competitor tracking
- Trigger: Cron job every 6 hours.
- Flow: Twitter Search API + Reddit API → Sentiment Analysis (Hugging Face) → Notion Database.
- Cost: APIs mostly free, Hugging Face free up to limits Docs.
- End-to-end ad campaign automation
- Trigger: New row in Airtable (campaign idea).
- Flow: Airtable → ChatGPT (ad copy) → Canva API (design) → Facebook Ads API.
- Cost: Airtable free tier, Canva API free Canva Dev, Facebook Ads API requires ad spend.
Microsoft Excel Use Cases
Basic
- Auto-update Excel with Gmail attachments
- Trigger: Gmail new email w/ attachment.
- Flow: Gmail → Extract Excel → Save to OneDrive.
- Cost: Gmail API free (limits), OneDrive free up to 5GB.
- Weather data in Excel
- Trigger: Cron job.
- Flow: Weather API (https://open-meteo.com/, free) → Excel Online.
Mid-Level
- Survey results auto-cleaning
- Trigger: File upload in Dropbox.
- Flow: Excel → Function Node (clean data) → Save cleaned file back.
- Merge multiple Excel reports
- Trigger: New report uploaded.
- Flow: Excel Node → Merge Node → Consolidated Excel file → Outlook email.
Advanced
- Excel → PowerBI auto pipeline
- Trigger: New Excel file in OneDrive.
- Flow: Excel → PowerBI API → Update dashboard.
- Cost: PowerBI Pro ~$10/user/month Pricing.
Outlook & Gmail Use Cases
Basic
- Email auto-responder → New email in Outlook → Send templated response.
- Gmail label → Slack notification.
Mid-Level
- Parse CVs from Gmail → store in Notion.
- Weekly digest email → Gmail → Google Docs summary → Outlook.
Advanced
- Sentiment analysis of incoming emails → Gmail → OpenAI → Tag & archive.
- Customer support triage → Outlook → Ticketing system (Zendesk/Freshdesk).
PowerPoint Use Cases – n8n Overview and 100 Use Cases
Basic
- Auto-generate slides from Google Sheets (text + charts).
Mid-Level
- Sales pipeline PPT → Airtable CRM → Generate slides for weekly meeting.
Advanced
- AI-generated client pitch decks → Google Docs + OpenAI → PowerPoint export via Graph API.

Lead Generation and Sales Use Cases – n8n Overview and 100 Use Cases
- Basic: Scrape LinkedIn job postings (via Phantombuster API ~$30/month) → Excel.
- Mid: Gather website contact forms → Google Sheet → Gmail outreach.
- Advanced: Enrich leads with Clearbit API (paid, ~$99/month) → Salesforce → Slack alert.
- Capture new leads from website forms (Typeform/Gravity Forms) → auto-store in Google Sheets → notify sales team on Slack.
- Enrich new leads with Clearbit or ZoomInfo API → append company size, revenue, tech stack → save into HubSpot CRM.
- Sync LinkedIn Ads leads (via LinkedIn Lead Gen Forms API) → push directly into Salesforce or Zoho CRM.
- Monitor Twitter/X mentions of competitor keywords → log prospects into Airtable → trigger outreach email via Gmail.
- Collect business emails from Apollo.io → verify using NeverBounce API → auto-tag in Mailchimp campaign.
- Scrape job postings (via Phantombuster API) → parse company details → send to sales team via Outlook.
- Track new Shopify or WooCommerce customers → sync to Pipedrive → schedule follow-up call in Calendly.
- Use Crunchbase API to fetch newly funded startups → auto-enrich with LinkedIn → push into Salesforce.
- Webhook from Facebook Ads → filter qualified leads via AI (OpenAI sentiment & intent analysis) → auto-send personalized email.
- When a Calendly meeting is booked → auto-generate a Google Doc with client profile → send summary to sales rep.
- Parse incoming CVs/resumes from Gmail → extract contact details with AI → push into Zoho CRM as leads.
- Monitor competitor’s RSS feed for product launches → notify sales via Discord → auto-generate prospecting list in Excel.
- Capture inbound WhatsApp queries (Twilio API) → log into Notion database → assign sales rep via Trello.
- Scan new website visitors (via Clearbit Reveal API) → identify company → trigger Slack alert for SDR follow-up.
- Sync leads from webinars (Zoom/Teams) → add to HubSpot workflow → send thank-you emails.
- Automate abandoned cart emails in Shopify → personalized with ChatGPT → send via SendGrid.
- Collect business cards (via OCR API like Google Vision) → auto-extract data → insert into Salesforce.
- New Stripe/PayPal payment → update CRM record → trigger upsell email sequence.
- Monitor Google Sheets for new lead entries → enrich with LinkedIn API → push warm leads into Sales Navigator.
- Integrate DocuSign → when contract signed, auto-update Salesforce opportunity → send Slack “Closed-Won” celebration.
SEO Audits Use Cases
- Basic: Ping free SEO API (https://serpapi.com/ free tier 100 searches/month).
- Mid: Crawl website with Screaming Frog CLI (license ~$259/year) → Excel.
- Advanced: Full pipeline → Google Search Console API + Ahrefs API (paid) → Dashboard in PowerBI.
Additional Use Cases
Project Management & Collaboration
- Trello, Asana, ClickUp, Monday.com, Notion, Jira.
- Example: Move Jira issues into Trello automatically for reporting.
- Project Management – Exceediance
Databases & Storage
- PostgreSQL, MySQL, MongoDB, Airtable, Supabase.
- Example: Parse form responses and insert into MySQL DB.
Customer Support & Service Desk
- Zendesk, Freshdesk, Intercom.
- Example: Auto-generate tickets from Gmail/Outlook with attachments.
Finance & Payments
- Stripe, PayPal, QuickBooks, Xero.
- Example: When Stripe payment comes in → update Google Sheet → send invoice.
File Storage & Document Processing
- Dropbox, Box, OneDrive, Google Drive.
- Example: Auto-rename & organize files when uploaded.
DevOps & Monitoring
- GitHub, GitLab, Bitbucket, Jenkins, Sentry.
- Example: Auto-create Jira tickets when Sentry logs new errors.
HR & Recruiting
- Greenhouse, Workable, BambooHR.
- Example: Auto-screen resumes → AI summary → Slack HR team.
E-commerce & Online Stores
- Shopify, WooCommerce, Magento.
- Example: When order placed → send WhatsApp message via Twilio.
IoT & Smart Devices
- Home Assistant, MQTT.
- Example: When office temp > 30°C → Slack alert + turn on AC.
Security & Compliance
- VirusTotal, HaveIBeenPwned, CrowdStrike.
- Example: When suspicious IP detected → email admin + block via firewall API.